Why Diversity in Advertisements Matters More Than You Think

Do you remember the ad campaign Sony came up with to promote the white PlayStation Portable in the Netherlands back in 2006? Sony received a lot of flak for the campaign, and rightly so. The ad featured a pale...

Effective Strategies for Restaurant Marketing

Just started your own restaurant but struggling to establish yourself in the market? Maybe the fault lies with your marketing. Purists will claim that the goal of a restaurant should be to just offer good food...

How I Turned My Life Around By Learning a New Language

It’s a sad but true fact that I spent half of my adult life not knowing any other language than the one that was handed down to me by my parents. While I did get a few chunks of Spanish in during my high...